12 Black-Owned Proptech Startups to Keep an Eye on
Black-owned Proptech startups are emerging as vital contributors in a multibillion-dollar industry undergoing rapid transformation.
Proptech—technology designed to modernize and streamline the real estate industry—is projected to surpass $100 billion globally by 2032, driven by AI, automation, and data that are transforming the way properties are bought, sold, rented, and managed.
From leasing and lending platforms to smart construction tools and property data infrastructure, the startups listed below are solving real-world problems—and bringing much-needed innovation and perspective to real estate technology.
Black-Owned Proptech Startups
1. RealEstateAPI
Real Estate API provides fast, developer-friendly access to property data across 157 million U.S. parcels. Their platform powers real estate, fintech, and AI applications with APIs for ownership, comps, taxes, and contact info—eliminating the need for costly legacy data solutions.
2. Keepingly
Keepingly provides homeowners with a centralized platform to manage records for maintenance, upgrades, and vendors, offering a clear picture of home value while supporting long-term asset growth.
2. Guesst
Guesst enables revenue-based leases between landlords and retailers, allowing dynamic rent structures and shared data insights that lower entry barriers and reduce vacancy risks.
3. Tynt Technologies
Tynt is developing the next generation of smart windows, based on our proprietary reversible metal electrodeposition technology.
4. WorkBnB
Workbnb is a B2B platform streamlining workforce travel. Tailored for professionals, it simplifies booking, improves compliance, and enhances comfort for long-term stays during projects.
5. CRE Centric
CREcentric provides real-time tools and data dashboards for commercial real estate professionals—helping investors and lenders operate more efficiently and make informed decisions.
6. TracFlow
TracFlo simplifies financial management for construction contractors. Its platform tracks budgets, project costs, and approvals, reducing delays and boosting transparency on job sites.
7. VisuWall
VisuWall turns storefronts and urban spaces into measurable media with tools that track foot traffic, attention, and engagement—bridging physical spaces with digital insights.
8. UnrealEstate
Unreal Estate lets homeowners list and sell properties on their terms via a streamlined app. Sellers can choose their own commission and save thousands in fees.
9. Second Keys
SecondKeys gives property managers an all-in-one solution to handle repairs and maintenance. It keeps tenants informed and owners updated with real-time issue tracking.
10. Landed
Landed partners with employers and institutions to offer down payment assistance through shared equity programs—helping employees and community members buy homes affordably.
12. Rezi
REZI uses technology and analytics to simplify leasing for renters and landlords. Its platform eliminates inefficiencies, secures rental income, and reduces vacancy periods.
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by Tony O. Lawson
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